Lauren Ireland is the co-founder of beauty brand Summer Fridays. She is a mom of three and longtime content creator, sharing her passions for motherhood & wellness.
A combined love of intentional routines and creating everyday luxuries is rooted in everything Lauren shares, in her evolution as a mom, co-founder and individual.
While pregnant with first son Evan, a search for skincare with good-for-you ingredients in part led to the inspiration behind Summer Fridays — a line of gentle, effective products that take you someplace far away, if even from your own bathroom.
Summer Fridays launched at Sephora in 2018 with its now-iconic Jet Lag Mask, alongside co-founder Marianna Hewitt (that same Jet Lag Mask is now named one of WWD's 100 greatest skincare products of all time). Other products have won Allure Best of Beauty awards, and have been featured in publications like Vogue, Forbes, Glamour, Byrdie and Business of Fashion, among others.
You can shop the brand in retailers worldwide, from Sephora, Mecca, Space NK, Cult beauty, and Revolve.
Prior to her career as a content creator, Lauren worked as a morning news anchor. She lives in LA with her husband Jake and three kids.